NBA star Kevin Durant is venturing into the NIL space. He has launched a program at Texas in partnership with Nike, and women’s basketball star Madison Booker is the first athlete to sign a deal.

Nike (NKE) is extending its five-decade partnership with Louisiana State University (LSU) sports, outfitting the college’s athletes with uniforms and gear until at least 2036. The company also ...

BATON ROUGE — LSU not only announced it is reupping its long-term partnership with Nike ON Thursday but that the school will be at the forefront of a new Name, Image and Likeness venture through the ...

D-backs RBI is a free youth outreach program designed to increase participation and interest in baseball and softball, encourage academic achievement and teamwork.

BATON ROUGE, La. (Louisiana First) — The partnership between LSU and Nike will be extended through 2036, in addition to the launch of the apparel brand’s new NIL program. Athletics Director Verge ...

Long-term partnership brings program development, custom merchandise, and on-site activation nationwide LOS ANGELES, April 7, 2026 /PRNewswire/ -- Nike Soccer and Unisport are launching a multi-year ...

During the 2025 NFL season, the Buffalo Bills will be among the first teams taking part in a new joint venture between Nike and the NFL, dubbed Rivalries. The 2025 NFL Schedule Release will be ...

Nike is making good on its promise to slash supply chain waste with the launch of a new program that spruces up and resells pre-owned sneakers. Nike Refurbished arrived Monday in eight outlet stores ...

The No. 4 nationally ranked Oregon Ducks released their uniform combination for their upcoming game against the Northwestern Wildcats, and just like Oregon's 2-0 start to the season, their threads are ...

JD, formerly known as JD Sports, has extended its partnership with the Nike Connected Membership program to the U.S., making JD the first global partner for the rewards program following its launch in ...