For many, the simple, salty crunch of a Lay's potato chip is synonymous with comfort, picnics, and effortless snacking. The classic flavor has been a constant on grocery shelves for decades, a ...

Lay's potato chips are getting a new look–and some varieties are getting new recipes to match. The iconic PepsiCo Foods snack brand hasn't updated its logo or issued a rebrand in almost a decade, with ...

Delaware's proximity to Pennsylvania — the "Potato Chip Capital of the World" — means the First State knows what a good potato chip tastes like. But those tastebuds will have to soon get used to a new ...

(CNN) - Lay’s announced what it’s calling its biggest rebrand in its nearly 100-year history. The top-selling potato chip brand in the U.S. has redesigned its chip bags and recipes. For the packaging, ...