In my last column, I discussed how organizations are realizing the value of using CRM data across the enterprise. I gave a few examples of some interesting use cases, but many of you asked for a ...

Nutshell reports that transitioning from spreadsheets to CRM can be challenging due to data quality issues, longer timelines, ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...

Nutshell reports that cloud innovations simplify CRM implementation, enabling quick setup and user adoption for businesses of ...

In this episode of eSpeaks, Jennifer Margles, Director of Product Management at BMC Software, discusses the transition from traditional job scheduling to the era of the autonomous enterprise. eSpeaks’ ...

Nutshell reports that CRM customization is crucial for aligning tools with business processes, enhancing user experience, and improving data quality, ultimately driving success.

Recently, one of the providers of a CRM platform that we sell issued an update to their terms of service. Here's what it said: You agree that (the software company ...

As CEO of Affinity, Ray’s goal is to bring relationship intelligence to the world because every opportunity begins with a relationship. CRM has become the largest enterprise software category in the ...

The global market for banking CRM software generated $9.5 billion in sales in 2021 and is expected to grow at a compound annual rate of 15.7 percent through 2031, when it will reach $39.2 billion, ...

Can a CRM and a DSP work together? Mar tech and ad tech are that couple that seem like they should be together, even though something always gets in the way. But advertisers are determined to make the ...

Lately, there has been a fair number of headlines advocating for cleaner CRM data. It’s true that more flawless CRM data leads to successful personalization marketing. And while most would agree on ...